Brazil has certainly
caught the attention of financial commentators and investors over recent years.
EcoHouse Brazil is has plenty of
first-hand knowledge of what it takes to succeed in the exciting yet
challenging Brazilian property market. As a result, the positive interest in
the Brazilian market comes as no surprise to the company. However, the
opportunity offered by the Brazilian economy creates certain pitfalls that
ordinary investors need to be aware of.
One concern is that
the market will attract investment companies who have little or no experience
or expertise in relation to this particular market. This is of particular
concern when it comes to the property market in Brazil. Without appreciating
the intricacies of the Brazilian planning regime, many companies take a look at
the booming market and embark upon plans for housing or office developments
that have little or no chance of ever being completed.
This is a marked
contrast to EcoHouse Brazil – a
company that has already successfully completed many construction projects in
Brazil. The company has built a solid reputation. Perhaps the best evidence of
this is the fact that EcoHouse Brazil
is one of the few foreign property development companies chosen to be involved
in the Brazilian government’s flagship Minha Casa Minha Vida housing scheme.
The English translation of Minha Casa Minha Vida is ‘My House, My Life’. Good
quality, affordable housing is constructed according to set specifications.
There is a set exit price and the government oversees eligibility for purchase
according to certain needs-based criteria. The objective of the scheme is to
ensure that enough housing stock is created to meet the needs of ordinary
working families in Brazil. This particular developer has already proven that
it is capable of delivering under the scheme. The evidence suggests that this
is one company that potential investors should definitely pay close attention
to.
The problem of ‘scam’
companies taking advantage of unwary investors may become worse in the near
future. This is because Brazil will very shortly take centre-stage in the eyes
of the world. Within a period of two years, Brazil is set to play host to the
FIFA World Cup as well as the Olympic Games. What’s more, given that the
Brazilian economy is underpinned by the government’s ‘Plano Real’ strategy, it
is likely that that with low inflation and stable interest rates; pre-2008
annual growth rates are expected to return to Brazil very soon.
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